Subway in Crisis: Franchisees Face Urgent Meeting Amid Declining Sales and New Policy Updates
Emergency Meeting Called Following Sales Slump
Subway, the fast-food giant, has called an urgent meeting with its North American franchisees amid a significant sales slump.
According to The New York Post, Subway's same-store sales dropped by 8.7% in the Eastern US from June 25 to July 16, 2024, compared to the same period last year.
This sales decline has prompted Subway to call an emergency meeting with its franchisees on August 15 to address the issue.
Franchisees Grapple with Declining Sales
Some Subway franchisees have been experiencing year-over-year declines in sales.
This has led to financial difficulties for some franchisees, who are now struggling to keep their businesses afloat.
Subway's sales decline is not an isolated incident. Other fast-food chains, such as McDonald's and Burger King, have also reported declining sales in recent months.
New Policy Updates to Address Sales Crisis
In addition to discussing the sales slump, Subway is also expected to announce new policy updates at the franchisee meeting.
These updates are aimed at improving the profitability of Subway restaurants and reversing the recent sales decline.
One of the policy updates that Subway is expected to announce is a new loyalty program.
This program is designed to encourage customers to visit Subway more frequently and spend more money.
Subway is also expected to announce changes to its menu and pricing.
These changes are aimed at making Subway's food more appealing to customers and improving the value for money.
Franchisees Hopeful for Positive Changes
Subway franchisees are hopeful that the new policy updates will help to improve their sales.
They are also looking for Subway to provide them with more support and guidance.
Subway has not yet released any details about the new policy updates that will be announced at the franchisee meeting.
However, the company is expected to provide more information in the coming days.
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